Robin Houghton

Poet – Writer – Post-marketer

Robin Houghton at Magma launch 2017


[ If you’re looking for my poetry blog, it’s over here…]

“I work with selected small business owners, writers, publishers and individuals to help them build relationships, community and authority on the social web.

I can improve the effectiveness of your online communications on websites, blogs, in marketing emails and across social media platforms. I believe in empowering people to manage their marketing budgets effectively and not waste money on short term tactics or tech ‘solutions’ that may not be the answer.

I have over twenty years’ strategic and practical marketing experience, immersed in the internet since 1998, I’m an experienced trainer and mentor and also a published author and poet.


  • Sheila Renfro February 8, 2015 at 7:20 pm

    I purchased your book: Blogging for Writers, and enjoyed it and learned so much that I’m blogging about it on my blog site.

    I wish I had this book when I first thought about blogging and the alternatives to the blog sites that are out there.

    Thank you for sharing your wisdom and experience.

    • Robin Houghton February 9, 2015 at 10:23 am

      Hello Sheila, thanks for your lovely message! I’m so pleased to hear you enjoyed the book and thank you for promoting it on your site. Best wishes, Robin

  • Heike May 5, 2015 at 5:04 am

    Hi Robin,
    Reading your book ‘Blogging for writers’ and started my Blog. I have one question though.
    Images – do I always have to use mine? Are most images that I find on the internet free to use in a blog?
    Your thoughts on this are much appreciated.
    Thank you

    • Robin Houghton May 5, 2015 at 3:13 pm

      Hello Heike, thanks for buying the book! If you look at Chap 5 – the power of images (I think it’s pages 76-77) I say a bit about this, also under ‘copyright’ in the chapter 11. In the Resources section I also list some image sources. Hope that helps.

  • Rod Costner May 16, 2015 at 7:50 pm

    I have been reading Blogging for Creatives and it has been very helpful. You do an excellent job providing great content in a way that is easy to digest. Thanks.

  • Kim Wyatt June 8, 2015 at 5:16 pm

    Hi Robin. I’ve your book blogging for creative that I am using to help me build a new WordPress self hosted website with blog to replace my old Free artist site and blogspot.
    I’m so glad I bought your book it’s been very helpful.

  • Michael Kelly August 5, 2015 at 2:58 pm

    I’m enjoying Blogging for Writers. I’m still working through Ch 1 and developing a blogging plan. Thanks for providing some ways to think about this.
    On another note, I wonder if you’ve thought about doing a similar book for non-fiction writers, of which I’m one. Not that the concerns of non-fiction writers are night and day different, but there’s a different spin on it, and it’s more idea oriented tan narrative oriented. For example, I would like to see some ideas about offline organization of resources that feed into blog posts as they develop; I’ve re-worked my scheme for this four or five times and am not done yet.

    • Robin Houghton August 26, 2015 at 11:48 am

      Hi Michael, thank you and I’m glad you’re finding the book helpful. As regards a book aimed at non-fiction writers specifically, that would be up to the publishers – we are exploring more ideas all the time so I’ll put it in the mix. All the best!

  • Susanf September 9, 2015 at 5:02 pm

    Hi Robin — I’ve tried blogging a couple of times and lost interest. I have a new focus now, and am trying again on Blogger. I bought your book “Blogging for Creatives” and it’s been very helpful. I need more info about using Blogger, and don’t know where to look. Can you suggest something?

    • Robin Houghton September 18, 2015 at 4:30 pm

      Hi – have you explored Blogger Help? You can access it from the ‘settings’ cog on the top right of your Blogger dashboard. It’s probably the best place to begin. Thanks for buying the book, I hope you manage to get back into blogging and wish you all the best with it.

  • Charles Tack October 7, 2015 at 10:02 pm

    Thank you for writing and publishing Blogging For Creatives.
    As I embark on starting a blog, I have four other highly recommended blogging books on my night stand. I’ve read from all of them, but yours is the one I keep coming back to.
    Thank you, thank you, thank you for writing such a clear and beautiful book.

    • Robin Houghton October 8, 2015 at 10:52 am

      Hello Charles and thanks so much for leaving your kind comment! I’m so glad you have found the book useful. Best wishes

  • Claire Frieling July 14, 2017 at 3:06 pm

    I just read your Blogging for Creatives book and loved it!!!! So inspired! I wrote my first post in a while yesterday and the company I mentioned offered to send me a free product a month for my fashion line. So it’s working already and I wasn’t even trying to get free stuff! Check out my site at
    I will definitely be getting your new twitter books as I have no idea how to use twitter. Thank you!

    • Robin Houghton July 19, 2017 at 8:41 am

      Hi Claire! Thanks so much for your kind words. I’m pleased you found ‘Blogging for Creatives’ useful. I’m in discussions with the publishers about an update, as the book is a few years old now, and it would be nice to revisit the featured blogs for updates on how they’re doing… we’ll see! Your site is great, love the kiddies’ clothing – best of luck with it all, and with Twitter – do grab the ebooks, they are packed with tips 🙂 All the best, Robin x

  • Chris February 20, 2018 at 1:13 am

    The Golden Rules of Bogging book is pack full of information for first go around bloggers like myself. One thing I think you convey best is one cannot knock it out of the park on their first go around. It is a art that needs to be mastered like a fine wine or bourbon it takes time. Thank you so much.

  • John Zelaski April 6, 2018 at 7:30 pm

    Robin, I just picked up “The Golden Rules,” and started following you on Twitter. When I learned you were a poet as well, I immediately felt an affinity! I want to start blogging; I did Twitter, was gaining followers, and some writing offers, but feel I have a bigger voice to share. I hope I’m able to glean as much knowledge from you as possible. Next on my list: “Blogging for Creatives.”