“I’m a poet, writer and post-marketer. If you’re wondering what a post-marketer is, it’s someone who began their marketing career in the 20th century and is now re-thinking a great deal, if not all, that they held dear. The rules of the game have changed beyond recognition. But not everyone seems to have noticed.
I’ve spent 18 years in online marketing – since the internet hit, basically. Affiliate marketing, SEO, writing for the web, then social media – I’ve been there at the start of it all. My copywriting experience spans hundreds of websites, blogs and social media, as well as print brochures, magazine advertorial. I’m also an experienced speaker, trainer, author and features writer on topics related to social media, blogging, online marketing and communications. There’s more here about my books and poetry pamphlets.
Clients include, or have included writers and authors, individuals in PR, publishing, change management and communications, as well as organisations including Equiniti Group, John Lewis, Mogford Group, London Metropolitan University, Sussex University, Brighton University and a ton of small- to medium-sized businesses from vacuum pump manufacturers to boutique hotels.
Before the internet I had international marketing roles with Adidas and before that, Nike. You can see all the details on my LinkedIn profile. (I was one of the first 1,000 UK members there, by the way.)
I have an MA in Digital Media (distinction) from the University of Sussex. Before starting my own business in 2002, I was a freelance consultant then Marketing Director for a Brighton online agency specialising in SEO and affiliate marketing.
These days I pick and choose the interesting projects. If you are doing something interesting, are forward-looking and would like some help through the social media/online mire, please get in touch.
I am based in Eastbourne, an hour and a half from London by Southern Rail on a good day.”